Greg Whatling Joins O&M
Original & Mineral are pleased to announce the new appointment of Greg Whatling as our company’s new CEO.
Greg brings a wealth of hairdressing industry experience and knowledge to O&M with passion and enthusiasm about our ongoing vision to produce a fully-fledged professional colour, hair and style line O&M uniquely combines luxury with natural, appealing to hairdresser on a fashion level as well as being a technology leader.
“I am absolutely thrilled to be joining the O&M team. I believe that the future of both our industry and our environment relies on us all making a difference. O&M is an Australian owned company with the next generation of hair colour, Mineral CCT, low chemical hair colour that performs and natural haircare that feels luxury. I love that O&M was born in a salon, lives in a salon and is making it’s way around the world in salons. I am so excited to have the opportunity to build on the brands success and to make a positive contribution at the same time. ”, Greg Whatling, CEO for Original & Mineral.
“I am very excited that Greg is joining the O&M team. We are going through a time of growth in Australia with our new Mineral CCT colour line and expansion in to the US. Greg is the perfect person to head up the team and I feel very lucky to work with someone with his experience and who understands the industry so well”, Jose Bryce Smith, Founder of Original & Mineral.
Rachel Zoe LOVES O&M’s Rootalicious
It’s hard these days to come across an Australian owned, Australian produced haircare colour and styling products but O&M keep on pushing the boundaries. The brand is constantly evolving and improving their products through ongoing research and the brand’s TLC is certainly being recognized. Made from natural Australian botanicals and minerals, famous faces like Miranda Kerr and Sophie Monk have embraced the brand, now celebrity stylist Rachel Zoe is talking about her latest obsession on The Zoe Report.
Could you blame Rachel Zoe for falling victim to O&M’s styling range? We understand Rachel’s infatuation with O&M’s Rootalicious. A light mousse that can add volume from the roots up to help your hair stand up and get attention. The product adds volume by forming an invisible barrier around the roots, giving them both support and lift, while and Australian trifecta of natural actives – Kakadu Plum, Lilly Pilly and Quandong – combine to protect and add condition. Create weightless lift without stickiness. The casing is a low impact aerosol, which is CFC-free and recyclable staying true to O&M’s environmentally conscious ethos. Not going to lie but, we’re got a crush too.
For more information on The Zoe Report visit